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It is the latest in a growing indication that Apple is making its move, and becoming as aggressive as any streamer or studio in auctions for the acquisition of films and TV projects.
Hanks will test the waters in putting out one of his star-vehicle films direct to a streamer for the first time with a premiere in more than 100 countries, and it is all because of the coronavirus pandemic and how it has wrecked studio theatrical release calendars this year. Hanks already had been indelibly linked to the pandemic when, on the set of the Baz Luhrmann-directed Elvis Presley movie for Warner Bros in Australia, he became the first major movie star to test positive.
Apple has not set a date to release yet, but the expectation is it will be soon… It was going to be a major theatrical release for Sony — first slotted for May 8 but then moved into Father’s Day weekend June 19, until the pandemic washed out every studio’s plans and shuttered movie theaters around the world.
That’s when the decision was made to alter course. The picture quietly was shopped in stealthy fashion, and it became a bidding battle between the big streamers. I’m told a deal closed in the $70 million range…
To read the rest of the Deadline story, click: https://deadline.com/2020/05/tom-hanks-greyhound-apple-tv-wwii-action-film-apple-wins-auction-1202938467/
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